Motivated by a passion for people, quality and innovation, W.K. Kellogg created the first-ever breakfast cereal and then shaped an entire industry. Kellogg soon became a household name; his signature, a trusted mark.

Today, W.K. Kellogg’s legacy continues to inspire. Working together, the team creates moments of delight for people around the world with their well-loved brands.


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Kellogg's Rice Bubbles (250g)


Finding a nutritious breakfast cereal that kids love to eat can be a challenge – Kellogg's® Rice Bubbles® is a great choice – it's both fun and nutritious. Made from.